Bing Shao: As architecture plays a pioneering role in driving change, how do you adapt your designs to respond to an ever-changing world?
Qin Pang: Over the past 2 decades, during a period of rapid economic growth and improved living standards, commercial spaces are not really catered to the needs of their users. For example, in the past, commercial spaces were typically filled with products from big-name brands.
However, today’s commercial spaces are very different – especially those from niche brands or brands which cater to a younger audience, have undergone significant changes.
Modern consumers, especially young individuals, prefer low-key and interesting spaces rather than oversized logos and well-known brands. This shift in preference reflects not only changes in spending habits, but it also demonstrates a fundamental change in the way people view the world.
That’s why we return to fundamental architectural principles when designing today’s commercial spaces, aiming to develop spaces that are captivating, stimulating and attentive to people’s needs.