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Benoy 75
London, UK

Creating beautiful and bespoke brand collateral to celebrate Benoy’s 75th anniversary

服务范围

Graphic Design

类型

Masterplanning, architecture and interior design

客户

Benoy

挑战

In celebration of Benoy's 75th anniversary, we wanted a one-off visual identity and client gift that could be shared throughout the year. These items had to be beautifully designed, sustainably produced and culturally sensitive. We created the 75 visual identity on a 3x3 grid in recognition of the three geographies and sectors in which the business operates.

解决方案

We created the 75 visual identity on a 3x3 grid in recognition of the three geographies and sectors in which the business operates.

结果

The gift took the form of a bespoke house of cards, featuring images of Benoy’s projects in a celebration of thinking and design. Inspired by the original work of Charles and Ray Eames, the gift was produced in English and Chinese and encouraged recipients to build their own architectural creation.

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