The company provides expert consultancy services to commercial operators, and due diligence to investors, with a particular focus on mixed use, airports, travel, and retail property. The team help their clients by delivering expert services in commercial intelligence and quick wins; commercial strategy and vision; space planning and revenue forecasting; and investment advisory and due diligence.
Benoy 75
London, UK
Creating beautiful and bespoke brand collateral to celebrate Benoy’s 75th anniversary
服务范围
Visual Identity
类型
Workplace
挑战
In celebration of Benoy's 75th anniversary, the business wanted a one-off visual identity and client gift that could be shared throughout the year. These items had to be beautifully designed, sustainably produced and culturally sensitive.
解决方案
Benoy Branded Environments based the 75 visual identity on a 3x3 grid in recognition of the three geographies and sectors in which the business operates. The gift took the form of a bespoke house of cards, featuring images of Benoy’s projects in a celebration of thinking and design. Inspired by the original work of Charles and Ray Eames, the gift was produced in English and Chinese and encouraged recipients to build their own architectural creation.
结果
A one-off visual identity and gift to engage clients around the world with Benoy’s rich history of projects.
